Raleigh Bicycles Redesigns Website

KENT, Wash. (Oct. 7, 2013) — Raleigh Bicycles is proud to announce that their fully-redesigned website is now live.  The all-new www.raleighusa.com is complete with a clean, new look with more user-friendly navigation tools and formatting. It is a simple tool to for consumers and dealers to stay on top of the latest products, athletes, dealer locations, company news and general information in one convenient stop.

The site contains updated information about 2014 product as well as complete product descriptions for every make and model.  RaleighUSA.com now offers more visuals and descriptions that will enable even first-time buyers to narrow down the bike they are looking for and stay up-to-date on the latest Raleigh product and athlete news. Raleigh has also optimized their mobile, iPad and tablet navigability for fast, convenient navigation on the go.

“Our website offers exceptional navigability and the updated aesthetics better capture the essence of our brand,” said Raleigh Marketing Manager, Brian Fornes. “We’re especially excited about making it simple for customers to find the right bike, and be able to easily locate a dealer in their community.  Accessibility was a key focus for us, so we also felt making the site available on mobile devices is incredibly important.”

A visually enhanced, simplified site makes it easier for users to locate any of the contents they are looking for directly from the homepage, without having to dive into drop down menus that have a tendency to hide and archive information.

Highlights:

  • Large, beautiful images of the product along with simple meaningful information
  • The dealer locator is now easily accessed on all model pages as well as on it’s own
  • The site will work equally well on mobile devices, tablets or a desktop
  • Consumers will have the option to post “reviews” on any given bike to the website through their Facebook account
  • Easy to read, and easy intuitive navigation
  • Product descriptions of each model to enable users with or without bike knowledge to “Find Your Raleigh”.
  • Bike comparison tool

Bike registration For more about Raleigh Bicycles, visit: www.RaleighUSA.com.  Become a part of the community on Facebook and Twitter.

About Raleigh Bicycles:
Raleigh Bicycles
offers a broad spectrum of bicycles including road, mountain, cyclocross, and commuter for all ages and abilities. Raleigh focuses on supporting the commuter, the family and local cycling, and partners with numerous non-profits around the U.S. each year to help grow the sport, including Ride2Recovery. Raleigh also sponsors Raleigh UK and Raleigh/Clement competitive cycling teams. 

 

Posted by Kyle Dowman Wednesday, October 09, 2013 9:19:00 AM